Fuel & Lubricants
Manage your station and industrial dealer network, bulk and packaged product pricing, high-value term-based collections, and field sales on a single B2B platform.
The fuel and lubricants industry relies on a multi-tiered B2B chain that runs from the distributor company to station and industrial dealers, and from there to the end user. The relationship between the distributor and the dealer is built on an EPDK license and, in most cases, a sole-supply sales agreement; on the lubricants side, regional distributors and the hundreds of field representatives reporting to them operate a vast dealer network. Each dealer may have different terms, discount and campaign conditions, credit limits, and product ranges. Running ordering, shipment, and collection on paper, by phone, and in Excel at this scale leads to errors, delays, and loss of control.
The industry's product structure is unique. The same oil is sold in multiple packaging formats, such as bulk tanker, 1,000-liter IBC, 205-liter drum, and 16-liter tin. Each package has its own liter/kg unit price, viscosity grade (for example HD 46/68), and lot/batch information. When you add fuel pump prices that change daily, even intraday, price differences tied to SCT (special consumption tax) adjustments, and frequent price revisions in lubricants driven by base oil and exchange rates, keeping the price list consistent and up to date becomes a job in itself. A single order processed at the wrong price can cause serious margin loss because of the high amounts involved.
B2BPro brings the sales and collection processes of fuel and lubricant distribution companies together on a single platform. Your dealers place orders 365 days a year through a web-based B2B portal; you manage prices across packaging and viscosity dimensions; you define terms, limits, and campaigns on a per-dealer basis; your field team works with a mobile field sales app; and you manage the entire collection process, from check/note and customer account tracking to online payments and bank reconciliation. It integrates with ERP/accounting systems such as Logo, Mikro, SAP, Netsis, Nebim, and Paraşüt, as well as with all banks and payment institutions. It complies with KVKK (Turkey's data protection law), PCI DSS, ISO 27001, and 3D Secure standards, and is delivered with installation, training, and 365-day support.
What B2BPro offers for Fuel & Lubricants
The most common challenges in this sector and B2BPro's solution.
Accurately and promptly reflecting in price lists the daily and real-time changes in fuel pump prices, the price differences tied to SCT adjustments, and the frequent base-oil and exchange-rate-driven price revisions in lubricants.
The Product & Pricing module manages price lists centrally by product, package, and dealer group; the moment a price is updated, it propagates to the entire B2B portal and the field team. Every order is opened at the current price, preventing sales at outdated prices and margin loss.
Selling the same product in different packaging formats such as bulk tanker, IBC (1,000 L), drum (205 L), and tin (16 L), with different unit prices and viscosity grades (HD 46/68, etc.); a complex SKU structure.
The Product & Pricing module defines each product with its packaging/unit variants, viscosity, and lot/batch information; the dealer sees the correct package and unit price clearly when ordering. The Warehouse module tracks stock by liter/kg with a packaging breakdown.
High-value term-based sales to station and industrial dealers; collection driven mainly by checks and notes, with different terms, credit limits, and risk levels for each dealer.
The Customer Account Management module tracks the term, limit, and balance for each dealer; when a limit is exceeded, the order is brought under control. The Collection module monitors checks/notes and payment plans; with Bank Account Integrations, incoming wire transfers/EFT are automatically allocated to the relevant customer account, speeding up reconciliation.
Orders being taken by phone, WhatsApp, and Excel across a vast dealer network managed by regional distributors and hundreds of field representatives; errors and loss of follow-up.
With the Order & Sales module, dealers enter their own orders 365 days a year through the web-based portal; the field team uses the Field Sales mobile app to view real-time pricing, stock, and customer account balances during dealer visits and to create orders and collections in the field.
Applying dealer-specific discounts, volume/turnover campaigns, and seasonal promotions accurately and consistently.
The Discount & Campaign module defines rules by dealer group, product, and package; discounts and campaigns are applied to orders automatically. With the Dealer Quote module, special price quotes are prepared for industrial customers and converted into orders through an approval workflow.
The dealer's need to collect securely and remotely from their own end user (industrial customer, fleet); card payment for high amounts.
With the Dealer Payment Link module, the dealer collects payment by sending a 3D Secure payment link to their end user. The Payment Gateway module supports card collection on a customer-account basis; it integrates with payment institutions such as iyzico, PayTR, and Sipay, and operates in compliance with PCI DSS and 3D Secure.
Featured modules for this sector
Product & Price Management
Customer- and channel-based price lists with multi-currency support.
DetailsOrder & Sales Management
Dealer orders, approval workflows, and sales tracking in one place.
DetailsCustomer Account Management
Balances, statements, risk limits, and account-level settings.
DetailsCollection Management
Due-date tracking, automated reminders, and reconciliation.
DetailsBank Account Integrations
Every bank transaction is monitored live, with automatic allocation and collection.
DetailsField Sales Module
Mobile ordering, routes, visits, and collections — in the field.
DetailsGains for Fuel & Lubricants businesses
Full control during price volatility
Update frequent price changes driven by SCT, exchange rates, and base oil from a single point; let the change reach all dealers and the field team in real time, so no sales occur at outdated prices and no margin is lost.
Visibility into term-based, high-value collections
View per-dealer term, limit, and check/note tracking on a single screen; with bank integration, let incoming payments be automatically allocated to the customer account, so reconciliation takes minutes instead of days.
Eliminating order errors across a vast dealer network
Dealers enter their own orders 365 days a year through the web portal with the correct product, package, and price; typing errors and follow-up losses caused by phone and Excel are eliminated.
Mobile efficiency for the field team
Field representatives view real-time stock, customer account balance, and pricing during dealer visits and create orders and collections on the spot; the burden of returning to the office and entering data is eliminated.
Seamless flow with ERP and accounting
With Logo, Mikro, SAP, Netsis, Nebim, and Paraşüt integrations, order, customer account, and collection data flow without double entry; your GEKAP and invoicing processes are fed with consistent data.
Station and contracted dealer management
Manage contracted stations and industrial dealers individually with their own pricing, limit, and term conditions.
Frequently asked questions
How does B2BPro manage daily and real-time price changes in fuel and lubricants?
The Product & Pricing module keeps price lists centrally by product, package, and dealer group. When there is an SCT adjustment or a change in exchange rates or base oil, you update the price from a single point; the change reaches the B2B portal and the field team at the same time, and every order is opened at the current price.
How do I define the different packaging formats of the same product, such as bulk, IBC, drum, and tin, in the system?
You define each product with its packaging/unit variants (bulk tanker, 1,000 L IBC, 205 L drum, 16 L tin), viscosity grade, and lot/batch information. On the dealer order screen, the dealer sees the correct package and its unit price clearly; stock is also tracked by liter/kg with a packaging breakdown.
Can I control dealers' term-based purchases and credit limits?
Yes. The Customer Account Management module tracks the term, credit limit, and current balance for each dealer. When a limit is exceeded, the order is automatically brought under control; checks/notes and payment plans are tracked in the Collection module, and risky balances become visible.
Are payments received from dealers automatically posted to the customer account?
With the Bank Account Integrations module, wire transfers/EFT received from dealers are automatically pulled from all banks and allocated to the relevant customer account. At high transaction volumes, the burden of manual matching and reconciliation is largely eliminated.
Can my field sales team place orders and collect payments in the field?
With the Field Sales mobile module, your representatives view real-time pricing, stock, and customer account balance during dealer visits; they create orders and collect payments on the spot. Because the data syncs with headquarters, there is no need to return to the office and re-enter it.
Can my dealer collect payment remotely by card from their own industrial customer?
Yes. With the Dealer Payment Link module, your dealer can send a 3D Secure payment link to their end user and collect payment; the Payment Gateway module supports card collection on a customer-account basis. It integrates with institutions such as iyzico, PayTR, and Sipay, and is compliant with PCI DSS and 3D Secure.
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