Home, Furniture & Appliances
Take furniture, appliance, and home product orders from your showroom dealers digitally, 365 days a year. Manage variant-based products, dealer-specific pricing and discounts, term and installment collections, and bulky-item shipments all from a single platform.
In Turkey's home, furniture, and appliance sector, manufacturers and importers operate through a broad network of dealers, showrooms, and authorized resellers, working primarily under a B2B structure based on terms and installments. A sofa set is not a single product: it generates dozens of SKUs through combinations of model, fabric type, color, and dimensions. In appliances, each model is tracked with its own energy label, warranty period, and serial number. Dealers typically request the product they see in the showroom on a made-to-order rather than in-stock basis, so price lists, campaigns, and stock availability must be reflected to the dealer instantly and accurately.
The two most critical areas for the sector are collections and shipments. Open accounts, terms, checks and promissory notes, and installment sales are common in furniture and appliance dealerships, so each dealer's account balance, due dates, and risk limit must be kept under constant control. Products are bulky and fragile, freight is calculated based on desi/volumetric weight, and delivery often includes installation and assembly services. Warranty and service obligations under the After-Sales Services Regulation introduce processes that must be tracked at the serial number level.
B2BPro brings this entire chain together on a single web-based platform for home, furniture, and appliance wholesalers, manufacturers, and distributors. Your dealers view variant-based products and place orders without being tied to business hours; the system shows each dealer its own pricing, discount group, and campaigns; orders are transferred directly to ERPs such as Logo, Mikro, Netsis, or Nebim. Term and installment collections, automatic allocation of payments arriving in bank accounts to the right customer account, and management of bulky-item shipments through cargo integration digitize the entire process from sale to collection.
What B2BPro offers for Home, Furniture & Appliances
The most common challenges in this sector and B2BPro's solution.
In furniture, model x fabric x color x dimension, and in appliances, model x energy class combinations generate dozens of variants from a single product; the dealer orders the wrong variant.
The Product & Pricing module supports variant-based product structures. When placing an order, the dealer selects fabric/color/dimension or model/energy class both visually and by code, the stock and price of each variant are shown instantly, and incorrect SKU orders are prevented.
Each showroom dealer and authorized reseller has a different discount group, turnover bonus, and campaign eligibility; managing price lists in Excel is both error-prone and slow.
With the Discount & Campaign module, you define discounts specific to dealer groups, quantity/term discounts, and seasonal campaigns. Each time a dealer logs in, they see only their own net price and applicable campaign, and list updates are reflected instantly.
Due to open accounts, terms, checks and promissory notes, and installment sales, dealers' account balances and risk limits cannot be tracked; overdue receivables pile up.
The Customer Account Management module keeps each dealer's balance, due dates, and risk limit live; new orders from a dealer that exceeds its limit are automatically routed for approval. With Bank Account Integration, wire transfers/EFT from dealers are automatically allocated to the correct customer account, reducing the reconciliation burden.
Furniture and appliances are bulky; freight is calculated based on desi/volumetric weight, delivery often includes installation and assembly, and shipment tracking becomes difficult.
The Warehouse and Cargo modules manage bulky-item shipments; an order is transferred from warehouse dispatch to the cargo/freight company, and the tracking number is automatically sent to the dealer. Shipment and delivery status is monitored from the dealer panel, and installation/assembly appointments are linked to the process.
A down payment or installment must be collected from the end consumer who likes a product in the showroom; the dealer's cash flow depends on the end customer's payment.
With the Dealer Payment Link, the dealer sends a 3D Secure payment link to the end user and collects payment securely in the showroom without needing the card on hand. The Payment Gateway, in turn, allows the dealer to pay its debt to the company online on an account basis and in installments.
The field team cannot access order, stock, and account information during showroom and dealer visits; orders come in scattered across phone and WhatsApp.
The Field Sales module shows real-time stock, pricing, and account balance from a mobile device during a dealer visit; the field team enters orders and collections on site. With the Dealer Quote module, quotes prepared for the showroom turn into orders with a single click.
Featured modules for this sector
Order & Sales Management
Dealer orders, approval workflows, and sales tracking in one place.
DetailsProduct & Price Management
Customer- and channel-based price lists with multi-currency support.
DetailsCustomer Account Management
Balances, statements, risk limits, and account-level settings.
DetailsDiscount & Campaign Management
Conditional discounts, campaigns, and rebate rules.
DetailsCargo Integrations
Automated shipping with Yurtiçi, Aras, MNG, Sürat, and PTT.
DetailsDealer Payment Link
Your dealer sends a link to the end customer; you see the collection.
DetailsGains for Home, Furniture & Appliances businesses
Error-free ordering for variant-based products
Combinations of model, fabric, color, dimension, and energy class are presented visually; the dealer selects the correct SKU, reducing costs caused by wrong orders and returns.
Dealer-specific pricing and campaigns
Each showroom dealer and authorized reseller sees its own discount group, net price, and applicable campaign; there is no need to send Excel lists or risk pricing errors.
Collection control in term-based sales
Account balances, due dates, and risk limits are monitored live; bank integration automatically allocates incoming payments, and overdue receivables are spotted early.
Management of bulky-item shipments
Warehouse dispatch, cargo/freight, and delivery-installation processes are tracked in a single flow; the dealer sees where its order is via the tracking number.
ERP integration from sale to collection
Orders are transferred automatically to systems such as Logo, Mikro, Netsis, and Nebim; sales, invoice, and collection data integrate without re-entering data.
Delivery and installation planning
Plan and track delivery and installation appointments for bulky products directly from the order; customers are kept informed without delay.
Frequently asked questions
Can I manage the fabric, color, and dimension variants of my furniture products in B2BPro?
Yes. The Product & Pricing module supports fabric, color, dimension, and other variants on a per-model basis. Even if a single sofa model reaches dozens of SKUs across different fabrics and colors, each variant has its own stock, price, and image; the dealer selects the correct combination when ordering, and incorrect variant orders are prevented.
Can I define different discounts and campaigns for each dealer?
Yes. You divide your dealers into discount groups and define group-specific net prices, quantity and term discounts, and seasonal campaigns. When each dealer logs into the system, they see only the pricing and campaigns that belong to them; list updates are reflected instantly, with no need to send Excel files.
Can serial number, energy label, and warranty tracking be done for appliances?
Appliance models are defined with a variant and code structure; serial/batch-based tracking is performed in warehouse processes. Through shipment and customer account records, you can track which product went to which dealer, and this record provides a reference for warranty and after-sales processes. Serial number tracking can be deepened through ERP integration as needed.
Can I control a dealer's risk limit in term-based and check/promissory note sales?
Yes. The Customer Account Management module keeps each dealer's balance, due dates, and risk limit live. When the limit is exceeded, new orders are automatically routed for approval. With Bank Account Integration, wire transfers/EFT from dealers are automatically allocated to the correct customer account, reducing the reconciliation burden.
How do I collect payments securely from the end customer in the showroom?
With the Dealer Payment Link module, your dealer sends a 3D Secure payment link to the end user; the customer pays with their own card in the showroom or remotely. Even if the dealer has no POS terminal, down payment and installment collection are carried out in compliance with KVKK (Turkey's data protection law) and PCI DSS.
Can I track bulky furniture and appliance shipments from the system?
Yes. An order dispatched from the Warehouse module is transferred to the contracted freight/cargo company through the Cargo integration; the tracking number is automatically sent to the dealer. The dealer monitors the shipment and delivery status of its order from its own panel, and installation-assembly processes are linked to this flow as well.
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